| Marke | Slogan | Branche | Jahr | Agentur |
|---|---|---|---|---|
| Wella New Wave | Der Hair-Hit im Nasslook. | Kosmetik | 1984 | |
| Wella New Wave | New Wave - das Hairstyling für den eigenen Stil. | Kosmetik | 1985 | |
| Wella New Wave | Das Hairstyling ist New Wave. | Kosmetik | 1986 | |
| Wella New Wave | New Wave. Immer das Neueste fürs Haar. | Kosmetik | 1987 | |
| Wella New Wave | Style the best of you. | Kosmetik | 1988 | |
| Wella New Wave | New styling. New feeling. New wave. | Kosmetik | 1989 |