| Marke | Slogan | Branche | Jahr | Agentur |
|---|---|---|---|---|
| Longines (UK) | World's most honoured watch. | Schmuck | 1980 | |
| Longines (UK) | A matter of style. | Schmuck | 1983 | |
| Longines (UK) | Timekeeper to the world of sports. | Schmuck | 1986 | |
| Longines (UK) | Timing the winner. | Schmuck | 1988 | |
| Longines (UK) | Longines times winners - winners choose Longines. | Schmuck | 1989 | |
| Longines (UK) | The legend lives on. | Schmuck | 1993 | |
| Longines (UK) | Elegance is an attitude. | Schmuck | 2000 | |
| Longines (UK) | L'Elegance du temps depuis 1832. | Schmuck | 2001 | |
| Longines (UK) | Swiss watchmakers since 1832. | Schmuck | 2007 |