| Marke | Slogan | Branche | Jahr | Agentur |
|---|---|---|---|---|
| Nikon (US) | Why just buy a camera when you can buy a Nikon! | Elektronik | 1979 | |
| Nikon (US) | One word that's worth a thousand pictures. | Elektronik | 1981 | |
| Nikon (US) | If the picture matters the camera matters. | Elektronik | 2003 | |
| Nikon (US) | We take the world's greatest pictures. Yours. | Elektronik | 2004 | |
| Nikon (US) | At the heart of the image. | Elektronik | 2010 |