| Marke | Slogan | Branche | Jahr | Agentur |
|---|---|---|---|---|
| All Ways (UK) | Be guided by the experts. | Touristik | 2007 | |
| Eucon | Driven by data. Guided by experts. | Internetdienste | 2018 | |
| Garmin (UK) | Be guided by... Garmin | Verkehrsmittel | 2007 | |
| Green ISP (UK) | Environmentally guided internet. | Internetdienste | 2009 | |
| The Co-operative Bank (UK) | Customer led, ethically guided. | Finanzen | 2006 |